Handsome Furs began in 2009 by touring Asia, playing all across the continent and documenting their adventures for CNN. While in Beijing, China, they happened to meet Han Xia, a film student. And the rest is history. She directs their latest video for “Serve The People,” off Sound Kapital (Sub Pop), the third album from the band. It follows one man’s day, from the mundane to the magical. Watch the clip below.
